BARRETT: Well, youve got a couple of points there. And when radio was strong in the forties and television came, there was a bunch of people that said, shut off the radio, its dead. And one of the major things that I did about 18 months ago was decide that I didnt want us to think of ourselves as a television station, a radio station and a digital website. This could reduce the number of undernourished people in those countries by as much as 17 per cent . I wouldnt confuse any of that with a loss of the core values or capabilities, I really wouldnt. And those individual programs may not have a, quote, profit or a net, KARLO: revenue return. Every facet and feature of marketing demands a refashion when the focus is shifted to rural marketing. KARLO: that we have to do as our own industry to make sure that we can remain trustworthy to our public with accurate information. Community journalism is locally-oriented, professional news coverage that typically focuses on city neighborhoods, individual suburbs or small towns, rather than metropolitan, state, national or world news. Many news organizations, like newspapers, TV and radio stations, are in a frenzy to reinvent themselves to. It was really easy. Were working to restore it. KARLO: And so its a new concept because what Im trying to do is think about the fact that maybe in 10 or 15 years, well still be producing local, thoughtful news analysis of the issues that are important to San Diego but our shipping department might change. Jeff Light, lets begin with you since you represent the oldest form of news in this circle, the printed newspaper. Notify me of follow-up comments by email. Some put a lot of thought into their articles. With people able to get their news anytime, anywhere, how important is it for you to focus on delivering local news? It simply isn't. I mean, thats how they got into it. LIGHT: Yeah, and it was done with ill intent, right? NELSON: Lets stop here. Between 1999 and 2015, overdose deaths increased 325 percent in rural counties. Sure. LIGHT: So I think right now were at a point of rethinking those things and trying to put together organizations that will meet the public demand and the public responsibility that we have. Joining me to talk about how these changes are affecting local media organizations and the news theyre providing to the public are Jeff Light, editor of the San Diego Union-Tribune. I think. Fortunately, we have a veteran staff, people who do ask those questions and stop and think before publishing, you know, hopefully, and not that we dont all have our mistakes in the past. And so people get the impression that a lot of this stuff thats getting thrown out there is true and nobody calls them. And this question about local news, I think, is really important. My qualification was that, among the freelance articles Id written for city newspapers and national magazines, one was about the rural press. And that has been the role and I think weve always encouraged people, no one source should be your only source for news and information. What I wanted to ask the panel, would you guys predict within a couple of years its going to mainly go digital? These communities are often home to deep wells of social capital, tradition, and values that educators can build upon to improve schools. DAWSON: We certainly come through, you know, a really challenging couple of years and I think all of us in the media felt it and kind of a double whammy. LIGHT: Things were edited down to manipulate the news and spread propagandathe death panel conversation came up. There was no such thing as a death panel. 3. BARBARA: Too many of them cant discuss it intelligently so weve dumbed down our whole society. And youre listening to These Days on KPBS. NELSON: Really? It simply isnt. People always, you know, try and be balanced, and I hear people say things that are blatantly not true. DAWSON: And to me thats tremendously exciting for all of us because it will shape how we deliver things. Persistent poverty is also prevalent. In this article we have elaborated the reasons as to how the rural standards have gone up from what they were and the demand for the consumer goods. Occasionally, well take a national story and put a local spin on it just like any of the media organizations in town will do but, yeah, local news, thats our focus. And its those things that are kind of, you know, for us breaking news, spot news, you know, thats bread and butter, DAWSON: of what we do. The open records laws are something that are hard won and often fought for and sometimes there are regressions but for the most part, they do the job that they need to do. LIGHT: Oh, I think were doing well. That said, you know, I guess Im not convinced that this worry of the intelligencia, that everybody else is getting dumber and theyre getting smarter, I just dont agree with that. It matters to her grandmother and all her friends and family, and they read this paper.. DAWSON: You know, and that I think thats what were spending our time on right now. But very often it comes up where somebodys ready to push the button to send it to the web or to send out a Tweet or whatever it might be but theres a question. Businesses in small communities know that every reader of a local paper is a potential. The first is that size matters. Tom Karlo, KPBS has the advantage of being a TV, radio and web media service. BARRETT: Well, the old Its not really about the medium so much as its about the content. Rory Devine is now almost exclusively doing education, which she was always kind of doing education but. We look for the San Diego angle, of course, so youre getting a little more than that. And some new technologies that Im sure well talk about. 3 Helping to drive this trend . "On a household level, the effect of a bridge is considerable. And all you had to do was read the page that they even said and a lot of these newspaper things and on TV and radio, if you just read the page that theyre talking about, you could see that it wasnt true. The news they deliver might be pretty much the same as before, but the model under which they operate is not. BARRY (Caller, Mission Beach): Yes, you pretty well phrased it right there. Its been tried and its almost always a big failure. Okay. NELSON: Well, in fact, go ahead. This is how a rural community newspaper plays its rural mobilization function. That goes to KPBS and their whatever they do about it. Okay. KARLO: and were there on all of the platforms right now. Im joined in studio by Jeff Light, editor of the San Diego Union-Tribune, Greg Dawson, news director of NBC 7/39, Grant Barrett, engagement editor for Voice of San Diego, and Tom Karlo, general manager for KPBS. Watch video for more explanation of this concept. While mine might serve as prime example, it is in that respect no different from all those other community newspapers in all those other towns in this country. When it comes to service-exporting jobs the difference is greater - in the rural areas 41 per cent of these jobs are high skilled, compared to 48 per cent in the hinterlands. Given equal resources, women could contribute much more. They rebuild community collective action and cooperative business entities that improve herders' ability to access resources and markets more equally by distributing benefits to all community members. And, you know what, theres been a couple of examples the last year that Im not going to talk about where we actually said something that wasnt accurate because we got it from a blog and we didnt check it. NELSON: Youve just taken us to a whole nother level and let me just say Im grateful for it. Hence, the importance of this study is to test whether campus ray newspaper fulfil its role as a community medium and also as a tool for development. LIGHT: No, I think those big pieces absolutely will happen. Well, no, because the stock market was going great and everybody could point to numbers saying its not going to be a problem. RAY MOSBY IS EDITOR AND PUBLISHER OF THE DEER CREEK PILOT IN ROLLING FORK, MISS. But, you know what, our product is going to stay the same but the distribution part of our organization is going to change. Here are the major findings: Vanishing Newspapers: The United States has lost almost 1,800 papers since 2004, including more than 60 dailies and 1,700 weeklies. The chosen theme for this years National Newspaper Week is Power of the Press, and that power, it seems to me, is a very relative thing. The paper examines rural or community development in Nigeria with emphasis on the institutions, agencies, policies and strategies employed to bring about the much needed . And that part of it, of misspeaking or the facts changing as youre reporting the story, DAWSON: has been around forever and will continue to be. I mean, thats the concept. Save my name, email, and website in this browser for the next time I comment. But certainly, who everybody missed that story. NELSON: And can you quantify that? The answers are generally favorable, with improved employment conditions, earnings, and incomes; lower poverty rates; and healthier and better educated populations. For them, school days leave indelible memories, supported by clippings of their feats from the local newspaper if there is one. KARLO: the comment about newspapers in general, KARLO: in terms of I actually think newspapers have a longer lifespan than people think. Every number is up and its great, and we look for that growth to continue in the following year. The increasing number of drug overdose deaths in the United States has hit rural areas particularly hard. NELSON: Yeah, lets have Jeff address this because I know, I mean, your whole background has been in digital media and now youre running a corporation that has a tree-killing edition of a newspaper as well. I think the whole idea of having the audience kind of participate in this and call us out on it is one dimension of this kind of interactive dimension that we have with the news media these days. We had the change in the industry with fragmentation, you know, really picking up in a fast way. You know, the fabric of the community is directly affected and improved by the amount of local news there is, you know. But, I mean, I do. Some of those mastheads, like the Leongatha Star, had been keeping their communities informed since the late 1800s. Could more local solutions work. Their life used to be simple without any fun and fair in the modem sense of the term. Its important that it be respected and it is even more important that it be trusted. And I think thats one of the reasons weve been able to grow. This is the reason why a ruralite is more influenced by nature than an urbanite. e. Homogeneity of Population: For more than 20 years now, I have put out a little country weekly thats been published continuously for 138 years in what most folks might consider Backwater, U.S.A., the two poorest counties in the poorest state in the union with a combined population of less than 6,500 men, women and children. Approximately 53% of the countries' population lives in the countryside. UK ended in third place in the Southeastern Conference with a 12-6 record. There. DEAN NELSON (Guest Host): I'm Dean Nelson, director of the journalism program at Point Loma Nazarene University, and I'm sitting in for Maureen Cavanaugh during this hour of These Days on KPBS. A Pew Research study found that as of 2016, about 25 percent of Americans express high levels of trust in news they get from local news organizations, while about 15 percent trust information. That is why this country is called agricultural. It is the time when the . Yeah, I just wanted to say one thing that really bothers me is that supposedly were supposed to get both sides. So weve really got to be careful about that. So local news is really important. Hows that working out? We'll look at the changing relationship between the media and public and how local news organizations will survive in the future. A 501(c)(3) organization. One of those was Albert Lyon, whod buy the paper not just for himself but also for his good friend, Lenny Logan. So Im not concerned that that will go missing. NELSON: and so theres this kind of crossover thing going on between your television station, Greg, and with Grant, with you at Voice of San Diego. BARRETT: Well, if youre asking if we were reporting that the pension obligation was growing, yes, could anybody were we predicting this is going to lead to the fall of San Diego at that time? Theyre doing great work, you know. BARBARA: No, Im talking about the public. I mean, this is a problem with live television, as Grant has brought up, right? The importance of local newspapers. NELSON: Listeners, wed also like to invite you in on this conversation. During my first week, Mrs Leslie Taylor dropped in to proudly announce her six-year-old granddaughter had won a national drawing competition. LIGHT: Oh, for sure. Through circulation the interest of readers in the newspaper is raised. NELSON: Good, and also, you know, Grant Barrett, Voice of San Diego, the whole delivery system thing, I mean, youve gone to a completely different kind of delivery system of news and information than the traditional radio, television, print, and youve gone online only. HUGH (Caller, Mission Hills): Yes. Sadly, Albert and Lenny have passed into memory, as many country newspapers had around Australia even before this pandemic hit. As a strategy, rural development is the approach or operational design to bring about the desired positive change in the socio . IAD (Caller, San Diego): Hi, guys, I just I had a quick question regarding the international and technology on the news. NELSON: Jeff Light, same question for you. What do you tell listeners or viewers or readers if they want to alert you? And I think it has forced us to take a look at what we do, refocus ourselves, you know, and come up with a better plan for the future in really an exciting way. One of Just to respond to what you just said, you know, at the Voice of San Diego, we make a practice of pointing out great journalism elsewhere. KARLO: Well, for us, we want to be local but I also want to emphasize that the local content that were developing is we want to be doing thoughtful news analysis, in-depth of the subject that were talking about. You know, those are the things that are very powerful in peoples minds and its really the job of everybody who traffics in honest information to help people look at the facts rather than these emotional issues, you know, that they want to believe which often, as in this case, are untrue and damaging. Their masthead, The Koondrook and Barham Bridge, had been serving the two Murray River towns since 1909. And it is neither flippant nor hyperbolic when I say that little country weekly newspaper is the only news organization on the planet Earth that gives the first tinkers damn about Sharkey and Issaquena counties, Mississippi. On a community level, it is enormous." NELSON: Barbara, thank you for your call. Readership up? Finding #1: Through connection to place governance organizations, downtown revitalization helps increase small businesses' and entrepreneurs' access to capital, skills training, and. DAWSON: Yeah, absolutely. BARRETT: personal story as well as a statewide story, just fantastic stuff. Kelly Bennett did this fantastic expose on this guy who is now in prison because of the work that she did in discovering how his swindle worked, who he swindled, what happened to the money, what he did to these people, and it was a. Williams OutBack Magazine. Tom Karlo. KARLO: And, you know, thats the role that we are trying to achieve in San Diego and with KPBS is really more in-depth discussions to help. I dont think it will. Sincerity, truthfulness and accuracy: Good faith of the readers can be obtained through sincerity, truthfulness and accuracy which is the foundation of journalism. Importance of Circulation in Community Newspaper Publishing Whether it is rural, national or global newspaper business, circulation plays very crucial role in determining the success of any publication. Locals find a piece of themselves in the country newspaper - and will lose it if the paper folds. Youre on These Days. NELSON: Right, youre trying to merge them. And I think what its forced all of us to do is refocus and reprioritize what we do. Anyone want to jump in there? There is impetus for us to reaffirm the importance of rural community to our interconnected society. Donate to Giving Compass to help us guide donors toward practices that advance equity. They receive your newspaper, advertise in your newspaper, sometimes even when they dont have to, based on a simple precept: They trust you to do your very best to find the truth and to tell it to them. The number of pages in your average American newspaper is much smaller and thats a reflection of the change in some of the business model underpinnings. 1 In 2015, they surpassed the death rate in urban areas. So that way, all the work our people are producing is going to be on all of the different platforms, reaching what I would say is the traditionalists or the mature audience, KARLO: on television, the baby boomers on radio, and my children on the digital cell phones. Monthly Media Reports on Suicide Incidents in Nigeria February 2023, Forest Officer Shares Video Of Two Reptiles Fighting While Standing Up, Florida student knocks out teacher then pummels her unconscious body after she seized his Nintendo Switch during class (video), Types of Circulation for Community Newspapers, Importance of Circulation in Community Newspaper Publishing. Agriculture, including food, fiber, fuel and other bio-based products, has been an important economic and social driver in rural communities. NELSON: Jeff Light from the Union-Tribune. But the other thing youre doing, which I think brings to light what at least what the U-T and the voiceofsandiego.org do is, we often provide primary source documents, which is what you used to prove thats wrong. And I sort of think there may be a little bit different things, and I agree with what was said here. FAO estimates that if women farmers (43 per cent of the agricultural labour force in developing countries) had the same access as men, agricultural output in 34 developing countries would rise by an estimated average of up to 4 per cent. It could be weekly, monthly, or quarterly. The local newspaper gives enduring evidence of their efforts. NELSON: I want to ask a different question of Jeff Light. Please try again later. KARLO: so you can have one-stop shopping and what I think is a longer format type discussions of important issues. Literature Review On Rural Development. NELSON: Im Dean Nelson, director of the journalism program at Point Loma Nazarene University and Im sitting in for Maureen Cavanaugh, and youre listening to These Days on KPBS. If somebody sees something and they want to contact the Union-Tribune, how do they do it? The Union-Tribune has gone through some pretty major changes over the past decade. And this is the reason: they skim, they dont read for in-depth information. Nwabueze is a writer with passion for cutting-edge news, Copyright 2023, All Rights Reserved.
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